Capabilities
Capability follows the problem.
Kite is not organised around a fixed channel mix. Different businesses need different routes to growth.
Demand
- Paid search
- Paid social
- Outbound
- Partnerships
- Creators
- Direct mail
- Local campaigns
Discovery
- SEO
- Search strategy
- Content
- Media distribution
- Publisher placement
Conversion
- Websites
- Landing pages
- Offers
- CRO
- Retargeting
- Booking and checkout journeys
Infrastructure
- CRM
- Follow-up
- Automation
- Attribution
- Reporting
- Lead routing
How it is put together.
We coordinate specialist capability where needed rather than forcing every client through the same internal team.
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